EXCLUSIVE: Chuck stars lead 400 fans to Subway to save show
Chuck stars Zachary Levi and Adam Baldwin came up with a unique way to help the fortunes of their on-the-bubble show by taking a fan’s suggestion and leading 400 convention goers to a Birmingham Subway outlet to show their leading advertiser that Chuck deserves to survive.
Falling ratings have threatened to cancel the show, which features a sales assistant whose brain is accidentally loaded with government secrets, but fan Wendy Farrington had the unique idea of getting fans to follow the money and show the sandwich franchise Subway that the show they were sponsoring had an audience. She presented the idea to Zachary Levi who plays the titular character Chuck Bartowski at Starfury conventions T1 event in Birmingham, UK. Levi and Adam Baldwin (Casey) then asked the hundreds of con attendees to follow them on en masse to the local Subway.
Levi, who described the show as “On the good side of the bubble”, even got behind the counter and helped out the besieged staff of the outlet in the Birmingham NEC exhibition centre, staying until the very last fan was served.
We were in attendance at the foody flash mob and Chuck-hungry fans.
Zachary Levi in Subway – Birmingham, NEC, UK
Popularity: 15% [?]
[...] Source & Credit [...]
If I had known about this I would have been there too!!!
I was there! It was awesome! Zach is best guest eva. He is currently being our DJ for the party! He rocks!
Ignore DJ bit I was fed false info!
[...] they personally led about 400 convention-goers in Birmingham, U.K., to a local Subway shop, the End of Show blog reported. The two were attending the Starfury conventions T1 event in the English [...]
Great photo, terrific story. Zachary looks like he’s having a wonderful time working like a dog to serve the hungry horde of fans.
Yeah, my crush on Zachary Levi just got a big boost. Not that it especially needed one…
That’s awesome! A great treat for the fans and buzz for the show.
[...] they personally led about 400 convention-goers in Birmingham, U.K., to a local Subway shop, the End of Show blog reported. The two were attending the Starfury conventions T1 event in the English city.Levi, [...]
I just hope that that particular Subway shop doesn’t get in trouble for allowing him to help them serve the guests.
(Sarah) Walkers chips! Brilliant product placement guys, they thought of everything ;)
[...] Sloth on Apr.27, 2009, under Chuck, Television Sloth find Chuck story on web site End of [...]
[...] they personally led about 400 convention-goers in Birmingham, U.K., to a local Subway shop, the End of Show blog reported. The two were attending the Starfury conventions T1 event in the English [...]
Such fun! Best sandwich ever
[...] ihres Zeichens Hauptdarsteller von Chuck, mal eben das Publikum der Starfury-Convention persönlich zu Subway führen und sogar selbst mit anpacken, dann ist das schon eine andere Liga. Jetzt muss NBC die Serie nur noch verlängern. Bitte? Ganz [...]
There’s a bit more on this story here, including some video:
http://www.sfx.co.uk/page/sfx?entry=blog_chuck_flashmob_hits_birmingham
How fun. :D
Yet another reason why I want to live in the UK. And the coincidence of British Subways carrying Walkers crisps is just too perfect. Too bad Yvonne wasn’t there for that. Since my schedule for the evening kind of necessitates takeout dinner, I will be doing my part on this side of the pond. Mmm, roast beef sammich.
Zachary made me a sandwich in Birmingham yesterday – I’ve uploaded my vid of the experience to youtube here: http://www.youtube.com/watch?v=2H3d9KVqnls&feature=channel_page
He was such a star – he bought a footlong for himself and then spent the next 2 hours making sandwiches for everyone who wanted one. The Subway branch must have made a fortune out of us! Bring on season 3 NBC!!!
I was there!!!
http://www.youtube.com/watch?v=75OWFC97tDE
http://www.youtube.com/watch?v=FEn2RG4i40o
[...] SAVE CHUCK Links: • Zachary Levi Takes 300 Fans to Subway • Chuck vs. The Podcasts talks to the cast and creative team • GMMR has the Final(e) Countdown [...]
[...] they personally led about 400 convention-goers in Birmingham, U.K., to a local Subway shop, the End of Show blog reported. The two were attending the Starfury conventions T1 event in the English [...]
[...] Source: End Of Show [...]
If anyone has anymore images/video from this feel free to add it to the flickr group:
http://www.flickr.com/groups/chucksubwaymarch/
[...] weeks ago End Of Show was on hand with Zachary as he and 400 fans went to a local Subway to purchase their products in a symbolic move to show the [...]